Web Tracking
With ClickDimensions you discover who is interested in your products and service because you will see the actual web activity of anonymous and identified visitors on your web site. You can view within your Dynamics CRM which companies, organization or even a prospective customer are browsing your site and what interests them.
Key Features and Benefits
• Connecting visitors to your CRM records
ClickDimensions tracks every visitor on your website, attempts to discover the company/organization from which they are visiting and reports this information to you on your marketing dashboards. When the visitor is identified, all his or her past anonymous browsing activity is available on their CRM record.
• ClickDimensions Visitor Profile
ClickDimensions’ Profile screen gives CRM users a complete view of the visitor Lead or Contact including their web browsing details, lead score, email interaction, social networking information and website form completion data.
• See Site visits, page views and form captures in real time
The ClickDimensions service operates in real time thus showing you site visits, page views and form captures often within a second of when they occur on your site into Dynamics CRM.
• Identify companies that visit your site
As anonymous visitors browse your site ClickDimensions identifies the organizations from which they are visiting as well as their location. ClickDimensions tracks all visits to as many of your web sites, blogs, etc. that you want to track.
Campaign Tracking
For different types of marketing it is helpful to be able to link specific pages and/or forms on your web site to Microsoft Dynamics CRM Campaign records. For example, for a product launch you might have a dedicated landing page or micro-site. You’ll want to track exact visits and visitors of this content to your campaign record. With ClickDimensions doing so is as easy as placing the CRM Campaign code (e.g. CMP-01001-YWZQRF) in the page(s) you want associated with that campaign. When you view the campaign in CRM, all visits, page views and form posts are cleanly linked to the campaign record.
